Fasten Your Seatbelt: The Passenger Is Flying the Plane Review

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Fasten Your Seatbelt: The Passenger Is Flying the Plane ReviewNawal Taneja continues his excellent documentation of the airline industry, its challenges and solutions with his latest book - Fasten Your Seatbelt - The Passenger is Flying the Plane. The way the industry has been challenged to connect with customers over their choice of medium has far reaching consequences. The broad and easily accessible availability of fare information forces the airlines to do business differently says Nawal Taneja, chair of Ohio States Department of Aerospace Engineering and Aviation.
Drawing upon decades of experience as an aviation analyst and executive team member, Taneja wrote his new book Fasten Your Seatbelt - The Passenger is Flying the Plane to answer a pressing question: how does the airline industry adapt to new realities in customer relationships, loyalty and communications?Fasten Your Seatbelt: The Passenger Is Flying the Plane Overview

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