The Portable MBA in Marketing (The Portable MBA Series) Review

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The Portable MBA in Marketing (The Portable MBA Series) ReviewThis book boils all of the marketing concepts I learned while in B-school(and some I didn't) into an easy read format. The only thing missing is that annoying quant-jock who sat behind my chewing gum the entire semester! If you just want a great introduction to marketing, or are an MBA looking to refresh your understanding of the 4P's, pick-up this book. You won't be disappointed.The Portable MBA in Marketing (The Portable MBA Series) Overview

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