Publishize: How to Quickly and Affordably Self-Publish a Book That Promotes Your Expertise (The Logical Guides) Review

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Publishize: How to Quickly and Affordably Self-Publish a Book That Promotes Your Expertise (The Logical Guides) ReviewSusan Daffron, the author of 11 books, nine that were self-published, provides a wealth of valuable information for anyone interested in writing and promoting a book.
She offers the reader her knowledge, experience, and expertise in an easy, conversational style. Daffron's title "Publishize" is a term she created to combine "Publish" and "Publicize." She notes (p.2) that in today's world, you can take advantage of the power of print publishing and online marketing, and improve awareness of who you are and what you do.
From the many good reasons to write a book, to advice on turning that book into an empire, Daffron covers all the bases. Some of the subjects she explores are:
The confusion surrounding print-on-demand
Ways to earn passive income
How to survive in any economic climate
Identifying your readers
The writing process
How to deal with procrastination
How to come up with a great title for your non-fiction book
Book production
Your book website
Online marketing and promotion
How to use publicity to buzz your book
These are just a few of the topics Daffron addresses. Her credentials are impressive: she's a successful business owner and president of Logical Expressions, Inc., a book and software publishing company. She's also co-creator of a writing and creativity program called IdeaWeaver, plus she also has a background in writing, editing, graphic design, and Web site development.
Her experience shows in this excellent reference book. It contains a glossary, book publishing resources, and a handy index. Plus she's a great motivator. I enjoyed this book immensely, and expect that it will become dog-eared from frequent use. A very impressive piece of work and a great guidebook for those ready to make the leap into self-publishing. Worth every penny. Enthusiastically recommended!
Publishize: How to Quickly and Affordably Self-Publish a Book That Promotes Your Expertise (The Logical Guides) Overview

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