The Economics and Financing of Media Companies: Second Edition Review

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The Economics and Financing of Media Companies: Second Edition ReviewMedia is truly a unique business that has its place embedded in society. "The Economics and Financing of Media Companies" analyzes the economic aspects of the media and how money pushes their ideas and how the media. The concept of media is constantly shifting and changing, which leads to a business model that must constantly evolve with the times to stay ahead of their competitors. A fascinating breakdown of mass media, its marketing and economics, and its unique nature in the business world, "The Economics and Financing of Media Companies" is a strong addition to any economics, business, or media studies library collection.
The Economics and Financing of Media Companies: Second Edition Overview

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Media Management in the Age of Giants: Business Dynamics of Journalism Review

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Media Management in the Age of Giants: Business Dynamics of Journalism ReviewThis book is being used as a textbook in my Media Management class, and I have learned so much from this book already as an aspiring reporter. Even if I am never in management in the journalism field, this book helps me understand the kinds of things my boss may go through, so that I can better work with them. It discusses everything from leadership to the different theories of different types of managers. I hate that this book is out of print, but I still encourage anyone in the journalism field to get their hands on this book while they can.Media Management in the Age of Giants: Business Dynamics of Journalism Overview

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