Social Marketing and Public Health: Theory and practice Review

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Social Marketing and Public Health: Theory and practice ReviewThis a great review of social marketing - a practice that is rightly being recognised as an essential tool in public service delivery - in health and the wider sector. This book has the right balance of theory, tips and practical advice for implementation and fully evaluated case studies. Well written, accessible and the kind of book that you will continually revisit. HIghly recommended, and a welcome addition to the many US centric titles currently available. Enjoy.Social Marketing and Public Health: Theory and practice Overview

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Essentials of Public Health Communication Review

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Essentials of Public Health Communication ReviewI have read this book and highly recommend it. It contains very useful concepts and examples that are key in public health communications. I am finding it and excellent resource in nutrition communications for a wider audience with varying needs. Thanks JPEssentials of Public Health Communication Overview

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