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The Network Is Your Customer: Five Strategies to Thrive in a Digital Age ReviewThis is a fabulous book. A lot of marketing experts offer half-baked hints and tips for exploiting the potential of social networks. Rogers, however, has thought long and hard about the implications of the network for companies, and he applies his intelligent analysis to examples in various industries and in politics. His five strategies derive from this analysis. They're clearly presented and supremely actionable. Among the millions of words written about marketing in the digital age, this book stands out as really insightful and important. If you want a deep understanding of the implications of digital connections for marketing, as well as some practical tools you can implement in your own enterprise, this is the book you want. I recommend it very highly.The Network Is Your Customer: Five Strategies to Thrive in a Digital Age OverviewWant to learn more information about The Network Is Your Customer: Five Strategies to Thrive in a Digital Age?
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