My Teen Has Had Sex, Now What Do I Do?: How to Help Teens Make Safe, Sensible, Self-Reliant Choices When They've Already Said "Yes" Review

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My Teen Has Had Sex, Now What Do I Do: How to Help Teens Make Safe, Sensible, Self-Reliant Choices When They've Already Said "Yes" ReviewThe book is a clear wake up call for parents, and helps one to understand what is really going on in the teen world. It uses that insight to truly help a parent to better communicate with their teen in a useful, direct way - from specific facts to model conversations. It helps provide clear, medically correct information as well as ways to present it to a teenager. It is the type of support most parents could use when faced with the terrifying idea of their teen being sexually active. The organization of the book also makes it easy to access the information you want and need at any given moment.
ALSO, it a great book for parents of kids who are not yet sexually active. If you can instill your values at an earlier age and have a clear guide as to how to start or continue conversations with pre-teens, you may help them to be better prepared for when these issues hit. And they will hit. You don't need to wait until there is trouble to tackle this issue!!
Overall, a guide more parents should have so they can face these issue head on and feel prepared and knowledgeable as they navigate the challenges of transition into the adult world with their children.
My Teen Has Had Sex, Now What Do I Do: How to Help Teens Make Safe, Sensible, Self-Reliant Choices When They've Already Said "Yes" Overview

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The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM Review

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The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM ReviewThere is nothing new here. The text fails to take into account the personalities and politics of individual organizations and the differing needs of individual B2C or B2B customers. You can not prescribe a cure without a careful diagnosis of the problem. The book is shallow at best.The Customer Differential Complete Guide to Implementing Customer Relationship Management CRM Overview

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Customer Relationship Management, Second Edition Review

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Customer Relationship Management, Second Edition ReviewHello! I'm the author of the book, and would like to explain how the second edition has been expanded, updated and enhanced.
The publishers contacted adopters and readers of the first edition and asked them what changes they'd like to see incorporated into the new edition. Thanks to everyone who took part. This resulted in a number of important improvements to this edition.

The book is significantly expanded. At seventeen chapters, the second edition is seven chapters longer than the first edition. There are three new chapters dedicated to operational CRM applications - sales force automation, marketing automation and service automation. The chapters define important terms, identify the main vendors and actors, and set out the benefits CRM users can expect to experience and the functionality that is available.
There is a new chapter entitled `understanding relationships'. If CRM is about developing and maintaining relationships with customers, it is important to have clear understanding of what a relationship looks like, and how, if at all, it can be managed. This chapter defines the term `relationship', examines whether customers want relationships with suppliers and vice versa, identifies attributes of successful relationships and reviews five different schools of thought that have influenced relationship management in a business context.
There is a new chapter on planning and implementing CRM projects. This takes readers through a disciplined 5-stage process designed to promote successful CRM outcomes.
There is a new chapter on `customer experience'. Customer experience has become something of a buzzword in the last few years. This chapter explores the concept of customer experience, and addresses the question of whether CRM can or does enhance customer experience.
Many new case illustrations have been added to every chapter, and all other content has been revised and updated. An added feature of this edition is the inclusion of a large number screenshots from CRM software applications. This is designed to give readers a sense of the CRM user's experience.
A final enhancement to this edition is the provision of an array of enriching online content, targeted at meeting the needs of readers and adopters. Adopters have access to a comprehensive set of PowerPoint materials, case studies, learning exercises, and links to CRM vendors, ASP's and analysts.
Customer Relationship Management, Second Edition Overview

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