Introduction to the Hospitality Industry Review

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Introduction to the Hospitality Industry ReviewThis is one of the most terrible text books that I have ever used in a college class. To make matters worse, the material varies from edition to edition and even though the instructor told us to get the seventh addition, he is clearly using a test bank from an earlier or later edition where the information has changed. Aside from that obvious annoyance, the text is very vague in describing concepts and does a very poor job of making the reader actually understand the content. It is necessary to do research in order to understand the concepts fully and the information found through research always conflicts with the information given in the text.Introduction to the Hospitality Industry Overview

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Introduction to Management in the Hospitality Industry Review

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Introduction to Management in the Hospitality Industry ReviewOk I know that this sounds bad. But this book is really detailed. Which is good. The bad part is most of the detail is information repeated over and over. If they would just say what they need to say one time the book would not be so expensive and thick. I know that they could get rid of at least 100 pages because of all the repeated items in the book.Introduction to Management in the Hospitality Industry Overview

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Handbook Of Consumer Behavior, Tourism, And The Internet (Journal of Travel & Tourism Marketing Monographic Separates) Review

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Handbook Of Consumer Behavior, Tourism, And The Internet (Journal of Travel & Tourism Marketing Monographic Separates) ReviewMills provides a set of research papers about the travel websites that have sprung up on the Internet. This area has turned into a booming field. People are spending large sums to book via those websites - for planes, hotels, cars, and holidays in general.
So the book provides a good backdrop to those events. The papers' authors analyse various aspects of the websites, and how consumer behaviour might favour some over others. If you are working at one of these websites, you might well want to get a copy of this book. Some wisdom might be gleaned here. Perhaps by your competitors, if not by you.Handbook Of Consumer Behavior, Tourism, And The Internet (Journal of Travel & Tourism Marketing Monographic Separates) Overview

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Place Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced Review

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Place Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced ReviewPlacemarketing is one of most dynamically developing spheres of activity and researches. The book "Place branding" is new view on last trends in this sphere of activity. To my mind, the strength of this book are the fresh and in detail disassembled cases "the best practices", from which I still anywhere didn't meet part: Dubai, Zeeland (The Netherlands), Flanders (Belgium), and also Canary Islands, Florida, Morocco, Singapore, Wales.
To my mind, it would be desirable in to see more soon cases about Russia - which meanwhile don't meet anywhere.
Vladislav Solodkiy,
head of advertising department, Russian Standard BankPlace Branding: Glocal, Virtual and Physical Identities, Constructed, Imagined and Experienced Overview

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