Record Label Marketing Review

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Record Label Marketing ReviewBefore I got into the music industry I read every book out there that had anything to do with the business. After years of working I realized only a select few of those many many books were accurate. This book, you can tell, is written by people who know the industry from an inside perspective. Most other books i've read are from authors who don't really have a clue other than what they've heard. This book is a testament to the "old industry" before Steve Jobs and MySpace hit the scene. It would probably find the authors well to update the book with more information about what's going on NOW. If your serious about managing someone's career in the music business I recommend three essential books: Record Label Marketing, The Future of Music, & Legal Aspects of the Music Industry.Record Label Marketing Overview

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Review

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) ReviewThis excellent guide should be on every professional musician's bookshelf. In 'The Self-Promoting Musician, 2nd Edition', Peter Spellman clearly describes the extraordinary changes happening in the music industry and the career opportunities these create. Mr. Spellman explains how to create business and marketing plans that work, setting up your business, starting a record label, networking, promo and PR, booking gigs, using the media and the Internet, etc. 'The Self-Promoting Musician, 2nd Edition' is accessible, practical, and full of useful resources. Very highly recommended.The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Overview

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