You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives Review

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You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives ReviewMichael Wood's book, aside from being a great read, in a simple, clear and entertaining manner answers the many questions that aspiring and/or struggling musicians have regarding everything music business related. Michael personalizes the book by writing about his own experiences within the music industry and sharing with his readers what he has learned from those experiences. Everything is covered, from teaching you how to promote yourself and creating a press kit, to reading and understanding your contracts. This book is a must have for all musicians, especially those new to the music business (like myself). In addition to practically taking your hand and walking you through the music business, Michael has included an excellent A&R and Management contact information directory which makes this book an excellent resource.You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives Overview

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Record Label Marketing Review

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Record Label Marketing ReviewBefore I got into the music industry I read every book out there that had anything to do with the business. After years of working I realized only a select few of those many many books were accurate. This book, you can tell, is written by people who know the industry from an inside perspective. Most other books i've read are from authors who don't really have a clue other than what they've heard. This book is a testament to the "old industry" before Steve Jobs and MySpace hit the scene. It would probably find the authors well to update the book with more information about what's going on NOW. If your serious about managing someone's career in the music business I recommend three essential books: Record Label Marketing, The Future of Music, & Legal Aspects of the Music Industry.Record Label Marketing Overview

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Entertainment 101: An Industry Primer Review

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Entertainment 101: An Industry Primer ReviewThe book taught me a lot about the fascinating entertainment industry. I reccommend it to experts and novices.Entertainment 101: An Industry Primer Overview

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Managing Electronic Media: Making, Marketing, and Moving Digital Content Review

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Managing Electronic Media: Making, Marketing, and Moving Digital Content ReviewElectronic media content, in various forms, is becoming increasingly important in the world today. Whether you are in management, distribution, production or the creative side, Focal Press' "Managing Electronic Media" by Joan Van Tassel& Lisa Poe-Howfield is well worth the read. The text is dense, and is what you would expect from a college textbook. Indeed, at the end of each chapter there are exercises and assignments as well as resource rich footnotes for the student or manager who wants to dig more in depth of any section.
The information is far from dry, it gives recent examples and the numbers cited are current. Electronic forms of media is one area of the American economy that is growing, the greater questions come about distribution channels and this book examines them in the kind of detail that readers have come to expect from Focal Press.Managing Electronic Media: Making, Marketing, and Moving Digital Content Overview

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Ultimate Survival Guide for the New Music Industry: A Handbook for Hell Review

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Ultimate Survival Guide for the New Music Industry: A Handbook for Hell ReviewThere are a lot of music biz books out there. The problem with my old favorites is the basics are there, but they are really outdated with the current changes in the music industry. Less than two weeks ago, I read this new release "The Ultimate Survival Guide to the New Music Industry: Handbook for Hell" written by Justin Goldberg. The writer has 15+ years under his belt and first hand experience with what new artists and other music biz wannabes face today. In my opinion, it is a crucial . .let me repeat crucial . . information guide that anyone genuinely interested in the music business should sit down and read. Unless you know the basics about copyrights and royalty distribution, you will be led around by your nose. This book covers TV, film, albums, copyright, record deals, lawyers, managers, indie labels and paints the big picture clearly. It also comes with a CD (not audio) that has numerous business forms that you need to be familiar with and a whole list of contacts for record companies, radio, managemnt, etc. It is the best music biz book I have read in a very long time. It is now the first book I recommend to anyone for this new age of music business that we find ourselves in. A Must Read for anyone who is seriously interested in pursuing a career in today's music field, where I myself have logged twenty+ years.Ultimate Survival Guide for the New Music Industry: A Handbook for Hell Overview

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Review

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) ReviewThis excellent guide should be on every professional musician's bookshelf. In 'The Self-Promoting Musician, 2nd Edition', Peter Spellman clearly describes the extraordinary changes happening in the music industry and the career opportunities these create. Mr. Spellman explains how to create business and marketing plans that work, setting up your business, starting a record label, networking, promo and PR, booking gigs, using the media and the Internet, etc. 'The Self-Promoting Musician, 2nd Edition' is accessible, practical, and full of useful resources. Very highly recommended.The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Overview

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