You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives Review

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You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives ReviewMichael Wood's book, aside from being a great read, in a simple, clear and entertaining manner answers the many questions that aspiring and/or struggling musicians have regarding everything music business related. Michael personalizes the book by writing about his own experiences within the music industry and sharing with his readers what he has learned from those experiences. Everything is covered, from teaching you how to promote yourself and creating a press kit, to reading and understanding your contracts. This book is a must have for all musicians, especially those new to the music business (like myself). In addition to practically taking your hand and walking you through the music business, Michael has included an excellent A&R and Management contact information directory which makes this book an excellent resource.You've Got A Friend In The 'Biz: A Practical Guide To The Music Industry For Musicians & Aspiring Representatives Overview

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Record Label Marketing Review

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Record Label Marketing ReviewBefore I got into the music industry I read every book out there that had anything to do with the business. After years of working I realized only a select few of those many many books were accurate. This book, you can tell, is written by people who know the industry from an inside perspective. Most other books i've read are from authors who don't really have a clue other than what they've heard. This book is a testament to the "old industry" before Steve Jobs and MySpace hit the scene. It would probably find the authors well to update the book with more information about what's going on NOW. If your serious about managing someone's career in the music business I recommend three essential books: Record Label Marketing, The Future of Music, & Legal Aspects of the Music Industry.Record Label Marketing Overview

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Entertainment 101: An Industry Primer Review

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Entertainment 101: An Industry Primer ReviewThe book taught me a lot about the fascinating entertainment industry. I reccommend it to experts and novices.Entertainment 101: An Industry Primer Overview

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Indie Rock 101: Running, Recording, Promoting your Band (The Mastering Music Series) Review

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Indie Rock 101: Running, Recording, Promoting your Band (The Mastering Music Series) ReviewMy project studio attracts a good amount of entry-level musicians/bands so I thought I'd leave this book on the coffee table to see what would happen. I suppose I expected musicians who knew enough to get themselves into the studio would be above the content of this book but after the ample time spent discussing the Mastering section fo the book, and the promoting yourself chapter I was surprised by just how much inspiration people got from the book.Indie Rock 101: Running, Recording, Promoting your Band (The Mastering Music Series) Overview

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Ultimate Survival Guide for the New Music Industry: A Handbook for Hell Review

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Ultimate Survival Guide for the New Music Industry: A Handbook for Hell ReviewThere are a lot of music biz books out there. The problem with my old favorites is the basics are there, but they are really outdated with the current changes in the music industry. Less than two weeks ago, I read this new release "The Ultimate Survival Guide to the New Music Industry: Handbook for Hell" written by Justin Goldberg. The writer has 15+ years under his belt and first hand experience with what new artists and other music biz wannabes face today. In my opinion, it is a crucial . .let me repeat crucial . . information guide that anyone genuinely interested in the music business should sit down and read. Unless you know the basics about copyrights and royalty distribution, you will be led around by your nose. This book covers TV, film, albums, copyright, record deals, lawyers, managers, indie labels and paints the big picture clearly. It also comes with a CD (not audio) that has numerous business forms that you need to be familiar with and a whole list of contacts for record companies, radio, managemnt, etc. It is the best music biz book I have read in a very long time. It is now the first book I recommend to anyone for this new age of music business that we find ourselves in. A Must Read for anyone who is seriously interested in pursuing a career in today's music field, where I myself have logged twenty+ years.Ultimate Survival Guide for the New Music Industry: A Handbook for Hell Overview

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Web Marketing for the Music Business Review

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Web Marketing for the Music Business ReviewThis is one of those few books about web marketing that doesn't require the Geek Squad to help you become a user of the essence of the book. It is extremely well-written and researched, and gives genuine no-nonsense guidance to those in the music business about how to use the web to promote their artistry in a business environment. I've adopted this book for my use in the college classroom because it's an excellent guide for my students, but it's also a valuable tool for the music professional who wants to use the Internet as a way to compete for the ears of music consumers.Web Marketing for the Music Business Overview

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Review

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The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) ReviewThis excellent guide should be on every professional musician's bookshelf. In 'The Self-Promoting Musician, 2nd Edition', Peter Spellman clearly describes the extraordinary changes happening in the music industry and the career opportunities these create. Mr. Spellman explains how to create business and marketing plans that work, setting up your business, starting a record label, networking, promo and PR, booking gigs, using the media and the Internet, etc. 'The Self-Promoting Musician, 2nd Edition' is accessible, practical, and full of useful resources. Very highly recommended.The Self-Promoting Musician-Strategies For Independent Music Success (2nd Edition) Overview

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Beyond Talent: Creating a Successful Career in Music Review

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Beyond Talent: Creating a Successful Career in Music ReviewA little while ago I reviewed a strangely titled book called "Making Music in Looking Glass Land" by Ellen Highstein. A labour of love, this book became the seminal "text book" for the classical musician and, now it its fourth edition, is still the book I would recommend to any musician either starting out on their career or working actively in the industry. However, this year an equally good, authoritative and comprehensive book has been published that aims to equip the classical musician with the tools and techniques required to make a success in this career.
Angela Beeching, an author who has gained a tremendous amount of experience through her work as the director of career services at the New England Conservatory of Music in Boston brings to this book real life problems and practical solutions that can help any and all musicians. Staring off by talking about the entrepreneurial musician, Beeching embeds in the mind of the reader the thought that success in this profession is up to you, the musician, and no one else. The characteristics a musician needs, Beeching writes, include "flexibility, resiliency and the ability to find opportunities in the midst of difficulties or challenges". It is from this position that she then moves the reader onto some of the key soft skills required to run your career such as the art of networking (or "Schmoozing for Success" as she puts it), time management, dealing with performance anxiety and the fundamental questions of what you, as a musician, actually do. However, it is the practical advice that really sets this book apart.
Each chapter deals with a different topic including information about creating promotional material (brochures, biographies, etc.), recording demo CDs, using the internet to promote and advance your career, securing performance opportunities, raising funds, tax (although this is geared towards the American market), writing letters and press releases, publicity photographs, contracts, setting up and running residency or community education projects and on and on. For a relatively short book, Beeching manages to cover a lot of ground without being too detailed nor too information light. Each section is liberally peppered with real-life examples, case studies, handy tips and checklists in order to provide a complete start-to-finish tutor covering all of these vital subjects.
All too often I have reviewed similar books in these pages with the recurring caveat that, while they are useful, they are very much aimed at the non-classical musician. Here, in Beeching's volume, we have a useful and informative book that is aimed solely and directly at the classical musician. Buy it now!Beyond Talent: Creating a Successful Career in Music Overview

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